Money Or Passion: Why Do What You Do?

By Corey Graham 2.0

People become entrepreneurs for different reasons. Some of the reasons we hear include: “I wanted to be my own boss?”, “I wanted to spend more time with my children”, or “I can make more money now than when I had a job”. 

Now let’s talk about what motivates you to be an entrepreneur. If you are not an entrepreneur but plan to become one, your motivation may be a little different from most of the other entrepreneurial minded persons reading this post, however there might be some common ground here.

An entrepreneur sells the solution to a problem. Usually this problem is one which they have faced personally and quite often they have found out the solution. In some cases they have figured it out themselves and in others they have gotten the solution from other persons. They then built an organization to provide this solution to persons willing to pay for it.

Quite often a large part of any entrepreneur’s motivation is to share their solution/invention with as many people as possible. It’s this quest that motivates entrepreneurs to challenge themselves to build new things.

Money is a motivation to become an entrepreneur as it is the tool that we all use to improve our standard of living.

Are you thinking yet? Do you remember the real reasons you are doing what you are doing? Not the reasons lost in the hustle of the day to day business operations, but that big picture idea that got you to take the risk of building your own enterprise.

While listening to motivational speakers I find it interesting that they agree on very few things. But one thing they do agree on is motivating yourself to grow your business.

In a nutshell, they say to be of service to persons and the money will follow. It sounds like a simple lesson but it is a quite powerful lesson. Once you are adding value to persons’ lives with your products and services they will be ready and willing to pay you for it.

As a social media marketer, I think this principle will be critical for entrepreneurs. We live in a more connected and informed world. Social Media makes the world more transparent as anyone can express their views on your products or services or you as an individual.It also places a greater emphasis on trust and if your motivation is less than pure it will spread throughout the social media community and have a potentially negative effect on your success.

So the question I will pose to you once again my dear friend - What motivates you to be an entrepreneur?